*This is a machine-translated text of the original article.

Yoshimoto Kogyo Holdings Co Ltd and UUUM Co Ltd announced about forming capital alliance and partnership to promote creators on video platform YouTube.

UUUM, which specializes in YouTube content production, will share its expertise to help with operation of Yoshimoto Kogyo’s 800 channels on YouTube, and provide marketing support aiming for company tie-ups.

In addition to YouTube collaboration, Yoshimoto Kogyo will in turn offer support to UUUM creators such as promotion in mass media, aiming to enhance creators’ value.

In the meantime, this partnership has already resulted in collaboration between two YouTube channels, HIKAKIN and KAJISAC , starting from April 28.

Original Text: https://ampmedia.jp/2020/04/28/yoshimoto-uuum/